Archive for the ‘ui11’ Category

Paradox of Choice — Barry Schwartz Video

Friday, November 24th, 2006 by Jesper Rønn-Jensen

The most influential talk I have heard this year is Barry Schwartz on the paradox of choice. I cannot recommend this talk enough, so I was thrilled to see that Barry did a similar talk that’s available on Google Video. Google TechTalks April 27, 2006 Barry Schwartz Paradox of Choice (one hour video). If you’re […]

UI Conf: My Higlights from UI11

Wednesday, October 18th, 2006 by Jesper Rønn-Jensen

UI11 is over and I headed back to Denmark to digest the insightful presentations. The conference had many highlights and it was truly inspirational to meet so many bright people.Some highlights are worth mentioning. Fantastic speakers Meeting Luke Wroblewski made me realize there is much to being a successful designer than just graphical design. Most […]

UI Conf: Josh Porter on recommendation engines

Thursday, October 12th, 2006 by Jesper Rønn-Jensen

[Jesper’s note: It will be interesting to see how this maps to Jakob Nielsen’s old ideas about reputation managers.] Netflix example: Wall-Mart went head to head with Netflix and lost. They are now linking to Netflix * 4 million subscribers 10 months ago * 60,000 titles, 40,000 of which are rented every day * 2/3 […]

UI Conf: Jared Spool

Thursday, October 12th, 2006 by Jesper Rønn-Jensen

Scent of information. Like predator hunting, people hunt for information. The “scent” users pick up is actually trigger words.

UI Conf: Barry Schwartz, the paradox of choice

Thursday, October 12th, 2006 by Jesper Rønn-Jensen

Barry Schwartz

Jesper’s live notes from UI Conf. Barry Schwartz really has some deep insightful psychological points, that we can actually use in our daily work as usability professionals.

His main point is that more choices actually makes choosing harder and sometimes can paralyze people. In contradiction to traditional research, he argues that, the more choices you present people to, the less satisified people will eventually be.

UI Conf: Luke Wroblewski on Visual Design in the Development Process

Wednesday, October 11th, 2006 by Jesper Rønn-Jensen

[Live notes from UI Conf] Luke Wroblewski Management “i hate purple” – the visceral side with immediate reaction. look-and-feel level. But there is a deeper Structural, visual side. Structure underlining level. Example: airport map. This example i use over and over again. * no airplanes * every single color is as saturated as can be […]

UI Conf: Jeff Patton on Agile Development

Tuesday, October 10th, 2006 by Jesper Rønn-Jensen

[Live notes from UI Conf] My final thoughts: This is a power talk, and the full day tomorrow probably covers it better. Why agile development continues to grow in popularity Rare combination: Companies that are strong both on agile development and user experience. Wrong assumption. Agile is just about finishing something faster It isn’t just […]

UI Conf: Gerry McGovern on Search engine optimization

Tuesday, October 10th, 2006 by Jesper Rønn-Jensen

AOL clicks related to search result position. Important lesson: If you’re not in the first ten results you don’t exist 1st on list: 42% 2nd 12% 3rd 8% They prefer to get the wrong results quickly rather than to waste time finding the right result. North pole: More people have been to the North Pole […]

UI Conf: Jeffrey Eisenberg on Top activities of Design & Usability Teams

Tuesday, October 10th, 2006 by Jesper Rønn-Jensen

From UI 11 Conference, Cambridge, Boston October 10, 2006. I’m sitting in on Jeffrey Eisenbergs sample presentation, which is a compressed version of yesterdays all-day talk. He started off with an example from Godaddy spent 5 million this year buying airtime for a superbowl commercial. TV commercial: hopefully this direct link works. (Otherwise choose […]

UI Conf: David Malouf and Bill Scott on AJAX

Monday, October 9th, 2006 by Jesper Rønn-Jensen

David Malouf and Bill Scott: Designing Powerful Web Apps with Ajax From UI 11 Conference, Cambridge, Boston October 9, 2006. David’s and Bills presentation notes available. Macromedia coined the term “Rich Internet Application” originally because they wanted to create buzz around Macromedia Flash MX. Usability tests often raise the Q: “Why doesn’t this work like […]

Attending UI11 Conference next week

Tuesday, October 3rd, 2006 by Jesper Rønn-Jensen

Update: All notes collected in the category “UI11“. Next week I will be in Cambridge, Massachussets attending User Interface 11 Conference. I plan to post my notes here on the blog, but don’t expect them to be as extensive as the ones I posted from RailsConf. Maybe more like my notes from Jesse James Garret’s […]