Avoid Innovation (The Word) — Use Better Words Instead
Tuesday, January 1st, 2008 by Jesper Rønn-JensenScott Berkun brilliantly notes that the word “innovation” has lost it’s meaning. Stop saying innovation – here’s why Use better words instead. Often people mean one of 1) we want new ideas 2) we want better ideas, 3) we want big changes 4) we need to place big bets on new ideas. Great. Any of […]